SOCIAL MEDIA MARKETING
We don't have believe in strategic partnerships, whether it be our clients, stakeholders or employee. Our partners can count on us to support 24/7. Whether it be managing routine platform needs or to develop and implement a social strategy.
Social media STRATEGY: Our strategic services offering provides brands the support they need to be truly exceptional in the Social space.
SQUADM's strategic service offering stands on 4 main pillars: Social Maturity Acceleration, Governance, Integration and Engagement.
SQUADM's strategy and analytics team helps unlock the true value of your business. And enhance the customer experience on any social platform. Our expertise is help in development of a brand to its maturity - from functional and optimized social media teams, to fully integrated and transformed global organizations.
Wouldn't you like to know how the maturity of your social organization? Our new program, Accelerate assesses your social maturity across our proprietary social maturity scale - Functional; Optimized; Advanced; Transformed. A socially mature brand accelerates efficiently to higher states of greater social ROI and business value. Accelerate is for the global brand that has to:
1. Offers innovative customer experiences through social engagement.
2. Drives the values of the 5C's of social experience management - Conversations; Content; Campaigns; Collaboration; Community.
3. Understands the context of its ecosystems and prepare for social engagement across the multiple layers of the company.
4. Work with trusted social advisors in marketing, customer care, customer experience, IT, PR and HR.
Other strategic services include:
1. Building routes for success creation through industry benchmark processes and re-engineering insights into their customers and the broader Social eco-system.
2. Designing engaging social campaigns that bring together online and offline marketing efforts to create a cohesive and congenial user experience.
3. Launching engagement programs that drive online discussion and build lasting and mutually beneficial partnerships.
4. Understanding their presence in the Social landscape in comparison to their competitors.
Methodology and Outcomes: We follow an outcome-focused process:
1. Audit and Discovery - Research and assess the state of social eco-system within your organization today. Discover your core social competencies and challenges and help you discover opportunities by establishing the right context for your goals and objectives.
2. Analyze - Turn data and knowledge into business insights. Establish multiple checkpoints to ensure your intrinsic processes documented, benchmarked against the industry and reports are on track with stated expectations and project outcomes.
3. Ideate to Win, Consistently - Align and integrate insights with key social and business objectives. This is creative, challenging collaboration to ensure alignment.
4. Package, Present, and Institutionalize - Create presentations and key deliverables to tell the story within the organization.
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