SQUADM- our profile
SQUADM excels at online display advertising. We purchase & vend online display ad space, from web publishers to agencies and advertisers. In addition, we maneuver online ad campaigns, utilizing various forms of targeting. As our targeting procedure, we gather data and information about the behavior of online customers and convert the data into anonymous user profile. We respect and adhere to the IAB India Principles for Online Behavioral Advertising.
What information we collect?
The information that we collect from our client is as below:
Contact info like name, phone number, mailing address, email address and company name.
Why we collect information?
We utilize the collected information to mix and match advertisements to profiles of web users, who are more receptive as compared to others. We strongly believe relevant ads can be beneficial to both the advertisers and users, while rendering a less unruly user experience.
How we collect information?
We collect your personal information via two-methods:
Information you provide to us through sign ups, emails or voluntary registration process
Information that is derived via automated tracking mechanisms Pixels & Cookies allows us to assign every device visiting our website or utilizing our services a Unique ID. The unique ID assigned is utilized to match the gathered information to the device without the need of any personally identifiable information.
What are cookies?
What is pixel?
Pixels are known as event-trackers for actions and visitations on a website. A pixel can, for instance, record a view of the webpage or validate an e-sale of a product after watching an advertisement. Moreover, when a pixel is incited, it stores the information in a cookie.
How we provide security?
SUQADM is bound by law to take the technical and organizational measures which are necessary to guarantee the protection of the personal data, that is in particular to protect these data from unauthorized access and unauthorized processing. All data processing programs and facilities have password protection and operate using encoding technology which is present state of the art.
SQUADM is sensitive to the issue of children’s privacy. Hence, our services are neither developed for, nor directed at, children. We don’t offer the targeting of advertising towards anyone under the age of 13.
To whom we share the information collected?
We may share personally identifiable information or any other details with our parent, divisions, affiliates and subsidiaries. We reserve the right to disclose our data to clients, partners, advertisers who work on our behalf. However, the information handed over to third parties does not include PIL. Third parties are obligated to use the information in compliance with applicable regulations and laws.